Sponsor a ride up to the Top Floor!

CONVERSATIONS THAT ELEVATE HOSPITALITY

2025 SPONSORSHIP PACKAGES

OUR SHOW:

Top Floor is an always-on, weekly interview show that captures the conversations that elevate hospitality. The show is available on Apple Podcasts and Spotify.

Our interviews with founders, thought leaders, and hospitality groundbreakers are designed to provide strategic advice and practical ideas that listeners can use to improve their businesses and careers.

Along the way, we answer burning questions on the Emergency Call Button and share the funniest, craziest, just-plain-weirdest stories down at the Loading Dock.

TESTIMONIALS + AWARDS

"Your podcast is a refreshing and entertaining look at some of the hows and wherefores of the hospitality industry. I hope you'll have great success with this undertaking. I'm hooked!"

"Susan is such a delight to listen to! Her attitude is great and each guest she interviews on her podcasts has such a unique story, it seems so genuine and real. I look forward to new episodes!"

“Thank you so much, Susan! Your podcast is still one of my favorite experiences.”

Feedback from our listeners and guests

"Top Floor is such a pleasure to listen to and the episodes are just the right length. I love the Loading Dock."

"Top Floor is such a refreshingly great show ... and Susan Barry is an amazing host. Each episode delivers an engaging conversation with industry experts offering actionable advice for hospitality professionals. The episode format and casual tone makes learning fun. Keep it up!"

"Susan’s podcast is funny and the podcast is well themed for the hospitality industry. She is prepared and edits make everyone sound good."

"Top Floor Podcast is one of the most entertaining, educational and well produced shows I’ve run across in my career. Susan and her team are incredible and can’t wait to see what they have up their sleeves!"

“I just wanted to reach out and say THANK YOU! We were just thrilled with the entire experience. You were a gem to work with!”

"Susan, I am really enjoying Top Floor. Every episode gives me new tips that I can use in my business. Needless to say, my favorite part is the Loading Dock. I hope you are collecting these stories for a book."

OUR AUDIENCE:

The Top Floor audience is made up of founders and senior executives in hospitality, tech, finance, and real estate.

We reach an average of 16,727 people per month across our channels.

Channels: email newsletter, LinkedIn, direct downloads, Instagram, and website.

SPONSORSHIP PROGRAM:

On the Top Floor, we play by different rules. We don’t charge guests to be on the show, we don’t sell “sponsored episodes,” and we don’t interrupt the flow of a great conversation just to squeeze in an ad.

Our first priority is the listener experience—because no one tunes in to hear a commercial disguised as content. Instead, we offer seamless, integrated sponsorships that feel natural, add value, and never make our audience cringe.

If you want to align your brand with smart, engaging hospitality insights—without resorting to cheap tricks—you’re in the right place.

The bright red button in an elevator that calls the fire department always gets your attention, and ours is no different. Styled as our listener hotline, the Emergency Call Button kicks off the show within the first three minutes.

As Segment Sponsor, your company receives:

  • Verbal acknowledgment at the start of the segment: “The Emergency Call Button is powered by [Sponsor Name], helping hospitality professionals navigate [relevant service or expertise].”

  • Natural brand integration where relevant (e.g., if the sponsor provides solutions related to the episode topic) at our discretion.

  • Sponsor mention and link in the show notes.

  • Inclusion in the Top Floor email newsletter with a brief blurb your offer.

  • Tag and mention in LinkedIn post promoting the episode.

We offer brands the chance to connect with an engaged and highly-targeted hospitality industry audience without disrupting the listening experience. As the presenting sponsor of either of our two popular segments, you get the value of name recognition and repetition without being skipped over like a typical podcast ad.

The Loading Dock is every restaurant or hotel's chamber of secrets - the place you go to dish the dirt and tell your best stories. Our Loading Dock is just the same, where guests go to tell us the funny, crazy, weird, and wild tales that hospitality is famous for.

As Segment Sponsor, your company receives:

  • Verbal acknowledgment at the start of the segment: “The Loading Dock is brought to you by [Sponsor Name], providing the best in [relevant offering].”

  • Subtle integration of the sponsor’s brand if and where it fits organically.

  • Sponsor mention and link in the show notes.

  • Inclusion in the Top Floor email newsletter with a brief blurb about the sponsor.

  • Tag and mention in LinkedIn post promoting the episode.

  • It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world.

  • It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world.

  • It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world.

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