38: $500 Dumpster Dive
Joe Stren started what is now the largest architectural salvage resource serving boutique hotels and restaurants by dumpster-diving. Olde Good Things has locations in New York, Los Angeles, and Pennsylvania, and the company's wares have been used to reimagine properties like Soho House, the Bowery, and the Jane. Susan tries to talk Joe into getting sentimental about his finds, but instead Joe's no-nonsense approach gives insight into how to make a dramatic first impression in your physical space.
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